Any great inbound marketing strategy needs to mix in ebooks and whitepapers to position the company as a thought leader in the space. I had the small business owner with little to no time to spare in mind when creating these pieces. These pieces are used to generate leads via SEO and paid ads.
Facebook for contracting businesses.
I wanted to remove the mystique of social media and give contractors useful tips on how to improve their Facebook presence.
How to offer financing yo your customers
Money conversations are hard. They can be uncomfortable, especially for someone who is just getting their business started. This guide gives a complete overview of how to offer financing to customers at every customer touchpoint.
Conversion Readiness Checklist
Often, home improvement businesses spend money on lead generation services or marketing but they don’t understand how to take those leads and convert them into real jobs. This handy list of tasks takes the guesswork out of being conversion ready.